June 19, 2023

Digital Influencer Lele Pons is a jack-of-all-trades entertainer and self-made social media superstar. She twirls on the billboard charts, rules social media platforms, and hosts a new podcast. Read along with us and discover how Lele created a unique influencer career.

She started her career on the app Vine, where she posted creative things to make others laugh. Lele became the first person to reach one billion loops on Vine. Soon Lele branched out and eventually became a top-paid digital influencer on YouTube. Later, she would grow her following on the Instagram platform as a social media video creator.

A Digital Influencer like no other

Lele Pons is an influencer and singer with a massive following on various social media platforms. She started her career by creating hilarious six-second loop videos that earned her millions of followers. Today she is a highly paid content creator who features slapstick comedy that appeals to her younger audience.

Lele is a music creator and a podcast recorder. “Best-Kept Secrets with Lele” is the name of her podcast. The podcast features anonymous confessions and stories from listeners.

Brand Ambassador

Lele is a brand ambassador for CoverGirl makeup and has appeared in various fashion shows, including the Dolce & Gabbana show in Milan.

Adding music to her content creations

In 2018, she expanded her content creation to include music, releasing her first single and video backed by Universal Music Group. The video went platinum in the Latin charts, and she also hosted a singing competition show in Mexico the same year.

Accomplishments as a digital influencer

Lele Pons has an audience of over 52.2 million followers on Instagram. Her posts are entertaining and encourage her followers to live their best life. The Venezuelan beauty is also a singer, actress and has launched her own music career.

Pons is a part of the Shots Studios family. The group includes her fellow YouTubers, Alesso, Anitta, Inanna Sarkis, and Hannah Stocking. She started her career sharing hilarious Vines and became the third most-followed woman and the second most-looped person before the app shut down in 2016.

It is this kind of popularity that creates content creator jobs. Brands give quality gifts to social media content creators.


Photo credit: Tiko

The above photograph is of Lele Pons and a friend wearing various hair colors and styles.


Unlike many digital influencers, Lele does not stay within a particular niche. She has diversified her content, which includes comedy, music, and more serious content, such as her mental health struggles.

She cares about politics and often partakes in projects that raise awareness of ongoing issues. One example is Hurricane Maria’s impact on Puerto Rico. In the past, Pons has also been a part of several celebrity charity events.


Video creator Lele Pons has taken her sexy style around the world. The Venezuelan-American beauty recently posted photos of herself in Paris, France, and Saudi Arabia. Pons enjoys traveling around the world. She regularly shares pictures and videos from her trips to give her fans a glimpse of her lavish lifestyle.

The YouTube star and singer has a dedicated following on her social media accounts. She has a popular YouTube docuseries, The Secret Life of Lele Pons, which delves into her battles with mental illness. She discusses Tourette syndrome and severe obsessive-compulsive disorder.

Her docuseries reveal how she copes with her OCD by performing rituals, such as arranging things in a certain way. In addition, it details her struggles with depression and anxiety.


Photo credit: Wallpaper cave

This picture is of Influencer Lele Pons smiling.

Net Worth

Lele Pons is a top-paid YouTuber, TikTok star, and model. Her videos have earned her millions of followers and fans. Lele has starred in many television shows and movies. Lele’s estimated net worth is around $8 million.

Pons first started her career as a Vine star. She quickly gained a following on the platform and became the first Viner to reach 1 billion loops. After Vine closed, Lele moved on to YouTube and continued to create content. She has partnered with brands such as Google, Tarte Cosmetics, and Jack-in-the-box.

Besides her online content, Pons has launched a jewelry collection and written a book. She has modeled for brands such as Dolce and Gabbana. She currently lives in Los Angeles with her boyfriend, Guayna.


Lele Pons is an example of how digital influences have an open market. The career opportunities are endless in this emerging field. Most social media influencers receive gifts for their video reviews in the beginning. As you can see, this can lead to impressive financial success.

If you are interested in a career as a digital influencer, there is no better time to begin. Click this link for a newsletter that will keep you informed about current trends. Work with a proven company that offers online training and certification. You can be the world’s next content creator success story.